Laila and Majnun, ca. 1720, from Kulu, Himachal Pradesh (Victoria & Albert Museum) 

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How an Arab-Persian legend about star-crossed lovers traveled over 2,000 miles — and took root in the Indian subcontinent.

Before Romeo and Juliet, There Was Laila and Majnu

Yerin Ha and Luke Thompson in 'Bridgerton' Season 4 (Netflix)

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Benedict and Sophie’s Cinderella romance forces the ton to confront class. The question is how far it’s willing to go.

Bridgerton Season 4: Even Fantasy Has Its Limits

"First in the bloodline" post by Sithara Jahan

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Exclusive: We spoke to the medical student behind the viral post that became a global movement.

How an Indian Woman Sparked “First in the Bloodline”

Ayushman Khurrana and Yami Gautam in 'Vicky Donor' (2012)

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For a culture so obsessed with its own superiority, why do so many marry outside the community?

Bengalis Are Falling in Love — Just Not With Each Other

Margot Robbie at the "Wuthering Heights" world premiere on January 28, 2026 in Los Angeles, California (Araya Doheny Photography/Variety via Getty Images)

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Hollywood and Western luxury houses keep exploiting Indian royal artefacts to sell jewels on the red carpet. When will it stop?

The Outrageous History Behind the Taj Mahal Necklace

Shah Rukh Khan attends the 2025 Met Gala Celebrating "Superfine: Tailoring Black Style" at Metropolitan Museum of Art on May 5, 2025 (Michael Loccisano/GA/The Hollywood Reporter via Getty Images)

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Viral clips, cropped videos, and eerily similar talking points. Fans suspect it isn’t a coincidence.

Who’s Trying to Take Down Shah Rukh Khan?

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Tomas Bata came to “shoe” the natives. They ended up building his empire — and saving his company.

How a Racist Czech Shoemaker Built India’s Biggest Shoe Brand

Still from Ai-generated 'Mahabharat: Dharamyudh' (JioHotsar)

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Some think artificial intelligence will democratize storytelling. Others think it’ll destroy what has long made films special.

AI is Coming for Indian Cinema

People stand around the debris of an airplane after it crashed in India's northwestern city of Ahmedabad in Gujarat state, Thursday, June 12, 2025 (AP Photo/Ajit Solanki)

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Tata is pouring billions into the airline. But a deadly crash — and years of passenger complaints — continue to cloud its comeback.

Can Air India Be Saved?

Indian farmers pick flowers at a farm in Kannauj, the perfume capital of India. Traditional workers are struggling to keep their craft alive in the face of fierce competition from modern fragrance makers. (AFP PHOTO/ SAJJAD HUSSAIN/GettyImages)


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 The $62 billion global fragrance industry runs on synthetics. But one country’s ancient, natural traditions are gaining ground.

Can India Reclaim Its Perfume Glory?

Prasanna Sankar, Sam Altman, Dhivya Sashidhar (X)

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Rippling co-founder Prasanna Sankar is in a viral fight with his ex-wife over money, custody, and reputation — and the internet is choosing sides.

A Founder, a Divorce, and the Trial by X

Tata Group chief Ratan Tata at the launch of Jaguar, Land Rover brands in Mumbai on June 28, 2009 (Bhaskar Paul/The The India Today Group via Getty Images)


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The British automaker’s most shocking moment wasn’t a viral 2024 ad. It was when one Indian man dared to buy it.

Jaguar’s in Trouble. Can Tata Save It Again?

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Police dismissed the OpenAI whistleblower’s death as a suicide. His parents say there’s more going on.

What Really Happened to Suchir Balaji?

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Dr. Parik Patel (courtesy Dr. Parik Patel)

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What does the investor, lawyer, and chartered accountant want the world to know? “Tell them I’m defying gravity.”

Dr. Parik Patel, the Internet’s Meme Doctor

Rihanna arrives at the Rihanna x Fenty Hair Los Angeles Launch Party at Nya Studios on June 10, 2024 in Los Angeles (Kayla Oaddams/WireImage)


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Where do you go when you’ve already dressed the biggest stars in your country?

The Indian Couturiers Courting the West

AP Dhillon performs at the 2024 Coachella Valley Music And Arts Festival in Indio, California (Matt Winkelmeyer/Getty Images for Coachella)

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A language that isn’t as widely spoken as Hindi or Urdu is now the default export of the Indian subcontinent.

How Punjabi Music Went Global

Jacob Elordi as Heathcliff in 'Wuthering Heights' (2026)

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Emily Brontë had very clear intentions with ‘Wuthering Heights,’ her first and only novel.

Heathcliff Was Never White

Subiksha Shivakumar proudly displays her dark circles (Courtesy of Subiksha Shivakumar)

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What we’ve long dismissed as cosmetic may be revealing something deeper about our health.

Why Do South Asians Have Dark Circles Under Their Eyes?

Supriya Pathak and Hugh Grant in 'The Bengali Night' (1988)

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In the 1930s, a Romanian scholar turned one woman’s story into a salacious novel. She refused to let his version become history.

The European Fantasy That Betrayed Its Bengali Heroine

Photos of men in India in the 1920s by Egon von Eickstedt

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From TikTok tutorials to risky surgeries, Indian men are chasing a new standard of beauty. Is it worth it?

Indian Looksmaxxing: In Search of the “Perfect” Face

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We’re used to hearing stories about South Asian success: earning wealth, titles, and recognition. Dr. Abraham George had it all, yet it didn’t bring him the purpose he sought.  So what would?

Are you looking for purpose and meaning in life?

Flipperachi and Akshaye Khanna in 'Dhurandhar' for "Fa9la" (The Juggernaut)

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The “FA9LA” rapper chatted with us about the magic behind that viral hit, Akshaye Khanna, all those memes, and what’s next.

How Flipperachi Rewired Bollywood’s Sound

Madhuri Dixit and Aruna Irani in 'Beta' (1992)

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The Beckham drama cracked open generational trauma and power plays many of us know too well.

The Making of the South Asian Mother-in-Law

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Even the most fervent social justice warriors are treating domestic help and gig workers like s***. Something has to change. 

Dear South Asians, We Need to Talk About ‘the Help’

Yinka Animashaun and her husband Nitin at their 2019 wedding (Nana Annan Photography)

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Yinka Animashaun shared how a viral email exchange exposed just how little Americans know about these epic cultural celebrations.

The Nigerian Indian Wedding at the Center of the Glambot Scandal

A man sort threads (crocus) from the freshly collected saffron flowers as harvesting season begins in Pampore area of Pulwama, Kashmir on November 6, 2023 (Faisal Khan/Anadolu via Getty Images)


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Thousands of years ago, Ayurveda called the coveted spice “heart-gladdening.” Modern science is putting that claim to the test.

Can Saffron Actually Treat Depression?

Fifteen of our favorite stories on the often-overlooked, intertwined histories of Black and South Asian communities.

Celebrating Black History Month: 2026

Still from 'Ramayana: The Legend of Prince Ram'

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The best of film, TV, and music: the Japanese man who dared to animate the Ramayana,  ‘Dhurandhar,’ Mira Nair, Shah Rukh Khan, and more.

The Juggernaut’s Top 15 Entertainment Stories of 2025

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Prada’s $1,300 Kolhapuri chappals, AI’s breakout year, Air India’s turnaround — our best reporting on the companies and technologies that defined 2025.

The Juggernaut’s Top 10 Business and Tech Stories of 2025

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Wrongful imprisonment, hate crimes, and the search for justice — from Mahendra Patel to Xulhaz Mannan.

The Juggernaut’s Top 10 True Crime Stories of 2025

British Guiana Premier Cheddi Jagan and U.S. President John F. Kennedy on October 25, 1961 in the Oval Office (Abbie Rowe, White House Photographs / John F. Kennedy Presidential Library and Museum, Boston)

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How the CIA toppled Guyana’s first leader, the forgotten Indian roots of flamenco, the dark history behind the old mine cut diamond, and more.

The Juggernaut’s Top 10 History Stories of 2025

Anurag Kashyap (Kriti Jain for The Juggernaut)

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Unfiltered perspectives, defining moments, and life lessons from filmmaker Anurag Kashyap, activist Malala Yousafzai, comedian Vir Das, and more.

The Juggernaut’s Top 15 Profiles of 2025

Zohran Mamdani is sworn in as NYC's 112th mayor by NY Attorney General Letitia James, alongside his wife Rama Duwaji, in the former City Hall subway station on January 1, 2026 (Amir Hamja/Getty Images)

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From Zohran Mamdani’s historic win to the H-1B visa controversy and Nepal’s anti-corruption protests, these were the political moments that defined 2025.

The Juggernaut’s Top 10 Politics Stories of 2025

The viral bandana girl, Priyanga (X user: w0rdgenerator)

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From the myth of the “smelly” South Asian to the iconic bandana girl and Indian baddies, our best stories on the trends, practices, and beliefs that shape us.

The Juggernaut’s Top 15 Culture Stories of 2025

Lord Archibald Percival Wavell, the British vicory and governor-general of India, talks with Mr. J. K Biswas, the chairman of the Rotary Club Relief Committee, during a visit to a kitchen for victims of famine (© Hulton-Deutsch Collection/CORBIS via Getty Images)


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How British-orchestrated famines rewired South Asian genes, why we still aren’t getting enough protein, what America gets wrong about mustard oil, and more.

The Juggernaut’s Top 10 Health Stories of 2025

Indian food at several farmers markets including the Penn Street Farmers Market including these mango lassi yogurt drinks (Harold Hoch/MediaNews Group/Reading Eagle via Getty Images)


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From curry goat’s Caribbean swagger to mango lassi’s global takeover, these were our most delectable stories of the year.

The Juggernaut’s Top 10 Food Stories of 2025

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The Biggest South Asian Moments of 2025

Akbar receives the Iranian Ambassador Sayyid Beg in 1562, illustration to the Akbarnama, c. 1590-5 © Victoria and Albert Museum

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Our favorite picks for your favorite loved ones.

The Juggernaut Holiday Gift Guide: 2025

Woman lighting candles for Diwali (Wikimedia Commons)

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Ten must-read stories to enrich your festive season.

Celebrating Diwali: 2025

Shahbaz Khan shows pictures of his uncle Inayat Khan (left), who was also separated from the family at the time of Partition and died in India a few years ago, and his late father Sharif Khan (Murtaza Ali/picture-alliance/dpa/AP Images)

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Fifteen in-depth stories about the event that forever changed the subcontinent.

Remembering Partition and Independence, 78 Years On

Members of Nepal's LGBT community take part in a gay pride parade in Kathmandu on August 27, 2018 (Gopen RAI / AFP via Getty Images)

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This June, explore some of our favorite long reads on queer South Asian icons, history, and culture.

Our Top Stories for Pride 2025

Hanumankind performs at the Mojave Tent at Coachella on April 12, 2025 in Indio, California (Arturo Holmes/Getty Images for Coachella)


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Dive into 20 of our favorite stories that celebrate South Asian American icons, culture, and history.

Celebrating Asian Pacific American Heritage Month: 2025

Shakuntala Pines for King Dushyanta, With Priyamvada and Anusuya (Raja Ravi Varma)

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This March, dive into our stories about women in all their multitudes. Goddess. Mother. Sister. Saint. Icon.

Celebrating Women’s History Month: 2025

A Mughal lady (possibly Farzana Begum), c.1650 (Royal Collection Trust)

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From the love story that changed mental healthcare to the impact of ‘One Day,’ dive into our top stories on love in all its forms.

South Asian Love Stories: 2025

Members of the Movement for Colonial Freedom and the Black Sash Movement march to South Africa House, 1956 (Hulton-Deutsch Collection/CORBIS/Corbis via Getty Images)

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Tracing the historic ties between Black and South Asian communities — beyond borders and timelines.

Celebrating Black History Month: 2025

Lunar New Year being celebrated in Kolkata, India (Photo by Avishek Das/SOPA Images/LightRocket via Getty Images)

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From Indo-Chinese food to ‘Harold & Kumar,’ explore 15 stories that highlight the unexpected connections between South and East Asian cultures.

Celebrating Lunar New Year: 2025

Yerin Ha and Luke Thompson in Bridgerton Season 4 (Netflix)

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Quarter-Indian king Luke Thompson and newcomer Yerin Ha are compelling, but the Regency-era universe is feeling woefully tired.

Bridgerton Season 4 is a Worn-Out Fairy Tale

Geet, Kareena Kapoor, and Aditya, Shahid Kapoor (Jab We Met)

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Bollywood and diaspora films depicted this trope with aplomb years before streaming dared to take it on.

The Best Movies About People We Meet on Vacation

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After wowing Cannes in 2023, Anurag Kashyap’s noir thriller vanished from public view. Its streaming arrival feels long overdue.

‘Kennedy’ Has Style, Substance, and Ghosts

Anushka Sharma and Ranveer Singh in 'Band Baaja Baaraat' (2010)

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We chatted with director Maneesh Sharma about how he created the entrepreneurial Shruti Kakkar and a hero willing to follow her lead.

‘Band Baaja Baaraat’ Made Female Ambition Sexy

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It’s slickly produced, politically explosive, and impossible to watch without asking: is this art, propaganda, or something else?

‘Dhurandhar’: The Blockbuster Splitting India

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Dismissed, memeified, resurrected, Lord Bobby is now Bollywood’s favorite comeback kid.

Bobby Deol is Back. Why Didn’t We See It Coming?

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How a small-town boy from Punjab built a new blueprint for the Bollywood star.